Pricing Simplified
Every plan includes our complete suite of tools, with no restrictions on features. Choose your plan based on how many vehicles you manage—nothing else changes.
Inventory Management
Keep your vehicle listings organized and accessible. Push to anywhere in seconds.
MagicLister™
Quick photo uploads, studio quality transform and easy listing creation.
Mobile App Enabled
Access and manage your dealership anytime, anywhere with our mobile app.
Chats & Appointments
Direct CRM tools to stay connected with your customers and handle appointments.
Sales Processing
Process cash and finance sales, and print forms efficiently.
Marketing
Premium websites with financing apps, plus powerful tools to show cars online.
CashControl™
Easy financial and expense tracking with a simple dashboard. Plus QuickBooks integration.
SmoothStart
Get up and running within minutes with essential setup tools.
*TX Dealerships are eligible for automated account creation.
Inventory Management
Keep your vehicle listings organized and accessible. Push to anywhere in seconds.
MagicLister™
Quick photo uploads, studio quality transform and easy listing creation.
Mobile App Enabled
Access and manage your dealership anytime, anywhere with our mobile app.
Chats & Appointments
Direct CRM tools to stay connected with your customers and handle appointments.
Sales Processing
Process cash and finance sales, and print forms efficiently.
Marketing
Premium websites with financing apps, plus powerful tools to show cars online.
CashControl™
Easy financial and expense tracking with a simple dashboard. Plus QuickBooks integration.
SmoothStart
Get up and running within minutes with essential setup tools.
*TX Dealerships are eligible for automated account creation.
Need to Learn More About Dealer Essential?
Schedule a personalized demo to explore our platform and get answers to all your questions.
Why Dealer Essential Wins?
Our software is designed for modern car dealerships like yours, offering superior features and benefits that competitors just can’t match. Check out how we compare:
Features
Other Software
Other Software 2
Dealer Essential™
Live inventory tracking
$79/mo
$99/mo
$199/mo
All-in-one CRM
+ $199/mo
+ $100/mo
Custom Websites
+ $125/mo
+ $100/mo
Mobile App (iOS and Android)
24/7 support
Posting to FB Marketplace
+ $50/mo
+ $100/mo
Credit application processing
+ $50/mo
Studio-Quality backgrounds
.
Total
$503/mo
$399/mo
$199/mo
Understanding Our Pricing Model
Fair Pricing
Straightforward pricing that puts you in control.
Scalable Plans
Your growth drives our pricing, pay for what you use.
Results Focused
Get the tools that pay for themselves, and then way more.
Frequently Asked Questions
Unlock the Full Potential of Dealership Essential
Experience all the features and benefits of Dealership Essential without any commitments or credit card requirements.